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Rihanna’s Fenty Beauty is the World’s Most Successful Celebrity Beauty Brand: Cosmetify

The 'Umbrella' singer is making it rain with her wildly popular cosmetics line.

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By: Lianna Albrizio

Associate Editor

Get the ‘Umbrella.’ Rihanna’s cosmetics line Fenty Beauty is making it rain. Fenty Beauty, founded by Rihanna, has an annual revenue of $582.8 million and 12 million Instagram followers, making it the world’s most successful celebrity beauty brand, according to Cosmetify. According to the comparison platform that helps beauty shoppers find the best prices on all their favorite products, Fenty Beauty has received an overall score of 9.76/10.Ranking in second as the wealthiest brand on the list ...

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